The electric bicycle segment has experienced remarkable expansion in recent years, proving to be a more environmentally friendly and efficient alternative for transportation.
Indeed, an increasing number of consumers are adopting this mode of transportation, driven not only by environmental benefits but also by the costs associated with traditional fuels.
In geographically privileged areas, especially in large urban centers with better economic conditions, the presence of electric bicycles is more pronounced.
These vehicles go beyond recreational use, becoming a popular choice for daily commuting, including goods deliveries.
Depending on the city you live in, you may have already seen an electric bicycle with a cargo box attached, ready for deliveries!
The truth is that the electric bicycle market is expanding. According to data provided by Aliança Bike, the Brazilian Bicycle Industry Association, electric bicycle sales have shown consistent growth, with an annual average between 20% and 30% since 2016.
But is it worth investing in one? What is the future of this market?
The variety and advantages of electric bicycles
Also known as e-bikes, these models feature integrated electric motors to assist in propulsion.
With a diverse range of options, from lightweight models capable of reaching up to 32 km/h to more robust ones that can achieve an impressive 45 km/h, these bicycles use rechargeable batteries as a power source for their motors.
There are models equipped with pedelecs, which provide pedal assistance, offering additional propulsion as needed.
Additionally, there are models with throttles, eliminating the need to pedal when activated. Both types are recognized for their practicality and the absence of environmentally harmful emissions.
An additional advantage is the exemption from driving licenses, making electric bicycles an affordable option for a variety of users.
The ability to attach cargo boxes further enhances the utility of these vehicles, turning them into sources of income for many or a practical transportation tool for people’s daily routines.
Market Evolution in Brazil
Brazil has seen substantial growth in the electric bicycle industry in recent years.
In 2022, sales totaled an impressive R$304.9 million, representing a 5.4% increase compared to the previous year. This figure is the result of the sale of over 44 thousand units, marking a significant increase of 9.6% compared to 2021.
Indeed, the country celebrates the fifth consecutive year of expansion in e-bike sales since 2016, when Aliança Bike began monitoring the market.
The growth is notable, with sales nearly doubling over five years, going from 22,500 in 2019 to 44,833 in 2022.
It’s worth noting that the Manaus Industrial Pole (PIM) stands out as a key player in domestic production, contributing 24% of all electric bicycles manufactured in the country.
Current Scenario and Future Perspectives
According to Aliança Bike, considering importation, assembly, and production, the most conservative scenario points to a growth of 19% by the end of 2023.
On the other hand, the most optimistic scenario suggests an increase of 27%, totaling approximately 57 thousand units of electric bicycles next year.
The truth is that the electric bike market in Brazil is still in its early stages. However, global perspectives indicate continuous growth – and this impacts our country.
It is estimated that by 2030, the global electric bicycle market will reach a significant mark of 120 billion dollars. The Asia-Pacific region stands out as the largest global market, encompassing 42.5%, followed by Europe and the United States.
For experts, Brazil still lacks significant measures to drive the adoption of electric bicycles.
Reducing the tax burden, considering the legislation that equates e-bikes to mopeds, is a measure that could make these vehicles more accessible to consumers.
Furthermore, greater awareness of the advantages of electric bicycles, including their use for deliveries as an extra source of income, could be essential for increasing their popularity.
In any case, global trends point to a reduction in carbon emissions, signaling that Brazil may adopt more robust measures in the future, further boosting the electric bicycle market.
This is a constantly evolving scenario, and the growing concern about environmental issues and possible government support are crucial factors that will shape the future of this promising market.
Brazil, like other countries, can benefit not only economically but also environmentally by embracing electric bicycles as a sustainable and efficient transportation alternative.